Mandate and delegation
Definition of delegated authority, decision thresholds, reporting lines and the governance charter.
Duration · 2 – 4 Years
Market Management Program
Your permanent regional office. A 2–4 year executive mandate in which MS GROUP holds full commercial and operational accountability for your market.
- Duration
- 2 – 4 Years
- Team
- Dedicated country team
- Governance
- Board-level, audited reporting
- Output
- Fully managed market operation
Programme overview
Market Management Program
The Market Management Program is the most advanced stage of the MS GROUP partnership path. We operate as your delegated country organisation, with the authority and the accountability that implies.
The mandate covers a dedicated country management team, full P&L ownership, forecasting and inventory planning, logistics, after-sales coordination and regulatory maintenance.
Governance is board-level: audited reporting, an annual strategy review and renewable multi-year terms tied to performance.
Related commercial service: Distribution & Representation in Yemen
Expected outcome
Full commercial management of the national market with preparation for future regional expansion.
Executive deliverables
Includes all deliverables from Programs 1, 2 & 3, plus:
- National Sales Performance Management
- Sales Growth Action Plans
- Governorate Commercial Performance Reports
- Executive Monthly Reports
- Distributor Performance Evaluation Reports
- Quarterly Executive Reviews
- Localized Marketing Strategies
- National Market Development Plan
- Local Marketing Campaigns Management
- Regional Expansion Roadmap
Management scope
Includes Programs 1, 2 & 3 scope, plus:
- Nationwide Market Management
- Distributor Operations Management
- Sales Performance Management
- Governorate Market Development
- Executive Business Reporting
- Commercial Performance Management
- Regional Expansion Planning
Partnership Programs
How the programme runs
Team establishment
Recruitment and integration of the country management team, operating under your brand and standards.
Operations and supply
Demand forecasting, inventory planning, freight, customs, warehousing and last-mile distribution.
Commercial ownership
Full P&L responsibility across channels, key accounts, pricing discipline and after-sales service.
Governance and renewal
Audited quarterly reporting, annual strategy review and a documented renewal decision.
FAQ
Frequently asked questions
Partnership Programs
Other partnership programs
Each stage of the partnership path can be contracted independently.
Apply for this program
Applications are reviewed by our partnership committee within two business days.